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Technology & digital

Data protection
for digital freelancers

Digital freelancers — web designers, community managers, SEO consultants, developers — may act as data processors for their clients when they manage users', leads' or followers' data. The GDPR applies regardless of size or volume of activity; the exact legal relationship depends on the context and should be properly documented.

Art. 28

GDPR — data processor

DPA

mandatory contract with each client

Art. 13

GDPR — informing on your website

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Sector challenges

General obligations for the digital freelancer

Role as data processor

When managing users', leads' or followers' data for a client, the freelancer may act as a data processor under art. 28 GDPR. The exact legal status depends on the degree of autonomy and data access; it is advisable to analyse and document it contractually with each client.

Own privacy policy

The freelancer's website must also comply with the GDPR: privacy policy, legal notice, cookie policy and a consent banner if analytics or advertising tools are used.

Cloud services and storage

Using Google Drive, Dropbox, Notion or other cloud tools to store client files involves sub-processing of data that must be regulated and communicated to the client.

Social media management

The community manager accesses followers' data, direct messages and audience analytics on behalf of the brand. This activity requires a DPA with the client and documented confidentiality.

Portfolio and case studies

Displaying campaign results or websites containing real user data in the portfolio may breach the GDPR. Data must be anonymised or the client's authorisation obtained.

Contact list and leads

Potential clients' contacts gathered at events, on LinkedIn or through web forms are personal data. The freelancer must retain them with a legal basis and offer an opt-out mechanism.

The service

What the service includes for the digital freelancer

RoPA (Record of Processing Activities)

Tailored RoPA: clients, commercial contacts and working tools.

Information clauses

Texts for the website contact form and client communications.

Privacy policy and legal notice

Documentation for the freelancer's website.

Data Processing Agreement (DPA)

DPA template to include in contracts with clients for whom data is managed.

Data breach protocol

Response procedure with notification within 72 hours.

Data subject rights management

Procedure for requests from contacts and users.

Document management platform

Access to a private platform with documents and electronic signature.

Ongoing support

Unlimited consultations. Updates on regulatory changes.

External DPO (if applicable)

As a general rule, digital freelancers are not listed in the exhaustive provisions of art. 34 LOPDGDD or art. 37 GDPR. The final requirement will nonetheless depend on the scale, volume and exact nature of each entity's processing activities. Each case requires individual analysis. Separate contract.

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FAQ

Frequently asked questions about data protection for freelancers

Does a digital freelancer need to comply with the GDPR even if they only have a few clients?

Yes. The GDPR has no minimum thresholds. A digital freelancer who manages social media, builds websites or does marketing for their clients processes personal data (followers, leads, website users) and in many cases acts as a data processor for the client. From the very first contract, there is an obligation to comply with the GDPR and to have the processing agreement formally executed.

Does a digital freelancer act as a data processor for their clients?

In many cases, yes. A freelancer who manages a client's CRM, newsletter, social media, website or lead data is processing personal data on behalf of that client, which as a general rule places the relationship within the scope of the data processor role under art. 28 GDPR. The exact legal status depends on the degree of autonomy and the contractual conditions of each case; it is advisable to analyse and document it using the instruments provided for in art. 28 GDPR.

Does the freelancer need a privacy policy on their own website?

Yes, if their website collects contact data, has a quote request form, live chat, a blog with comments or uses analytics cookies. The freelancer's website is their professional calling card and must comply with the same obligations as any other website: privacy policy, legal notice, cookie policy and a consent banner if non-technical cookies are used.

Can a freelancer store files containing client data in cloud services such as Google Drive or Dropbox?

Yes, but they must formalise the relationship with the cloud service provider (Google, Dropbox, etc.) using the instruments under art. 28 GDPR and, if the data belongs to a client, inform that client that their data is stored in that service. The use of cloud services from US-based companies may involve an international data transfer. The legality of such a transfer is typically based on the provider's adherence to the EU-US Data Privacy Framework (DPF) or on the adequate safeguards under art. 46 GDPR; the specific mechanism of each provider should be verified.

Does a community manager need a DPA with each brand they manage?

As a general rule, yes. A community manager who manages a company's social media accounts accesses data belonging to followers, direct messages and audience analytics on behalf of that company. This activity as a general rule places the relationship within the scope of the data processor role under art. 28 GDPR. The exact legal status depends on the degree of autonomy and actual access to data; it is advisable to formalise it contractually with each client.

Can the freelancer's portfolio show work that includes client or user data?

Only with adequate safeguards. Showing screenshots of analytics dashboards containing user data, campaign emails with contact data or databases with real client data in a portfolio may constitute a GDPR infringement. The freelancer must anonymise the data or obtain express authorisation from the client before using any work that includes personal data in their portfolio.

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INFORMACIÓN BÁSICA DE PROTECCIÓN DE DATOS: De conformidad con las normativas de Protección de Datos, le facilitamos la siguiente información del tratamiento: Responsable: Certificación y Gestión Normativa S.L.U. Finalidad: atender su solicitud y contactarle para ofrecerle la información solicitada. Derechos: acceso, rectificación, portabilidad, supresión, limitación y oposición, así como otros derechos detallados en la información adicional. + info: Puedes encontrar información más detallada en nuestra Política de privacidad.

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Legal note: This content is for informational and educational purposes only; it does not constitute specialist legal advice. The application of the regulations to each specific case requires individual analysis.